Gravity Alliance | Multiple Cultures. Infinite Ideas.

Libman is a family business whose humble beginnings started with wire-wound corn brooms. Today, Libman is a major player in the home and commercial cleaning spaces. What started for Gravity as a website redesign project has grown into a long-term partnership including strategic planning and execution of social media, video, contests, promotional tours, and TV. Thanks to a good understanding of Libman’s audience and a strategically weighted social media approach, Libman has enjoyed excellent audience engagement including a 100% gain in Instagram followers and an increase in newsletter subscribers from 12K to 200K in just over 2 years.

Social Media

More than 18.5 million brand impressions were generated in 150 days for Libman via social media

Branded Video

Sweepstakes & Contests

Print Advertising

Website Design / Email Marketing

Digital Display Ads

Because Max Loves Mud
Libman Precision Angle Broom Embrace Life's Messes
When Joey gets Throw-y
Libman Precision Angle Broom Embrace Life's Messes